Atelier do Sul 40 years+ of Design


  • Conrad Algarve Design Menus Sereno
  • Conrad Algarve Design Menus Louro

The menu is the most important internal marketing and sales tool a restaurant has to market its offer to customers .A well-designed menu can educate and entertain the customer as well as be a strong communication and marketing tool in increasing sales. We were delighted to have been invited to completely redesign and produce all of the menus at CONRAD Algarve. “Thank you so much, Fred and Team! You are amazing! Best regards, Katharina Schlaipfer, MD

Portugal Confidential

  • Bnac Confidential Portugal

Office branding for Portugal Confidential, proud founder MD Greg Norman and new partner, Cathy Leibman , Co-Founder of famous blog Ethical Muse, a hub where muse-worthy sustainable discoveries found worldwide are shared, not dissimilar to Portugal Confidential.

The wine Bible…

  • Vila Vita Wine Box
  • Vila Vita Wine Box
  • Vila Vita Wine Box
  • Vila Vita Wine Box
  • Vila Vita Wine Box

When visiting the Wine Cellar at Vila Vita Parc, for a tasting or a gourmet meal by the highly-acclaimed chefs, or visiting the 2* Michelin Ocean or indeed one of the other superb gastronomic delights at the resort, don’t be surprised if when you ask for the wine list, you may be given a box! Perhaps the most attractive box we have ever designed, with 3 different leather bound covers containing the best of Portuguese wines, and some of the best from around the world. Enjoy

Promoting a municipality

  • CML Loulé

The Camara Municipal de Loulé, (Town council), badly needed to bring their media communication design for print up to date and to reflect the offer of the whole municipality. The new concept had to be coherent and adaptable enough to be used for a wide spectrum of the offer, from traditional to contemporary, from historic buildings and religious festivities, artesian goods and the hinterland, to the razzmatazz of late summer nights on the streets with the likes of Festival Med, White Night, Carnival and a host of others, not to mention with the world acclaimed beaches, golf courses, real estate and tourism offer on the prime and most well-known section of the Algarve coastline, stretching from Quinta do Lago to Vilamoura. It was indeed a challenge!

Mapping Vilamoura

  • Vilamoura Map
  • Vilamoura Maps Ii

Helping the public find their way round Vilamoura falls within the responsibilities of the public/private infrastructure company, Inframoura. We took on the design to update the map, a very detailed information tool, available both in printed format and displayed in the ‘MUPI’s’ around Vilamoura.

Conrad Cocktails

  • Conrad Cocktail Menus
  • Conrad Cocktail Menu
  • Conrad Cocktail Menus Gusto Restaurant
  • Conrad Cocktail Menus Gustoii

The launch of the new cocktail menu “The Age of Discovery” with the creations of head bartender Nelson de Matos, at Conrad Algarve, has been a resounding success. The new menu, not only admired for Nelson’s creativity but also because of its unique design featuring a stitch bound cloth-touch cover, is inspired by the greatest Portuguese epic “Os Lusiadas” by the poet Luíz Vaz de Camões and the main theme is the discovery of the sea route to India. A true journey of unique flavours and a feast for the senses. Just a few months ago, Nelson and his team achieved at the Lisbon Bar Show the of award “Best Hotel Bar”. Our congratulations!